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A full-service digital marketing agency with everything you need to win online! Extend your reach online to gain qualified traffic back to your site and brand.
Search Engine Optimization (SEO) is the process which increases a website’s rankings in search engine results and subsequently increases site traffic and revenue.
For example, a website that sells designer clothing would want to appear as the first search result whenever a potential customer searches for the phrase “buy designer clothes” in Google.
Is your website making the impression that your company deserves? Great web design is a vital component to your overall internet marketing strategy, designed to attract, engage and convert visitors into loyal consumers.
Our websites are custom-designed, user-focused and intuitive. We develop compelling online experiences to bring you the traffic, leads and conversions to boost online sales, drive revenue and maximize lifetime customer value.
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you're not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you're missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.
Since the dawn of the internet in the early 90's, link building has been the currency of the internet. Having more high quality backlinks to your site than your competitor will make you rank higher in Google.
Higher Rankings = More Sales
In the eyes of the almighty Google, "Content Is King". A page with less than 500 words almost has no chance in ranking on page 1. Google wants the user to gain insight from your site. It is common now for high ranking blog posts to have 2000 + words with images.
Paid advertising on Google, Facebook and other social platforms can be rewarding. A lot of business owners think they can do this themselves and often get frustrated and lose a lot of money.
The ROI is there, if you know what you're doing.
IF YOUR WEBSITE DOESN'T BRING YOU LEADS, WHY DO YOU HAVE ONE?
Having a website is no guarantee that anyone will see it. Optimizing the website to improve the probability of being found on a search engine results page used to involve some structural elements and gaming the system with keywords. This process no longer works. Today, companies employ inbound marketing techniques, to help prospects find your product or service. And for companies who operate as a local business, we employ strategies to “local optimize” your website and web presence through a variety of techniques.
Google, Yahoo & Bing
The way in which the top search engines place your website on a results page can depend on several factors. The smallest inconsistencies in the structure of a website can result in demoralizing Search Engine Rankings. Below are some core elements of every website that we at Digitally Distinguished know are essential within the on-page development of every web page.
SEO is not just within your website. Off-page SEO is an even greater factor in the results of your website’s search engine rankings. Off-Page SEO involve strategies in creating links with engaging content and are also referred to as Inbound Marketing. Having great Off-page SEO is a continuous content distribution process through online channels like:
A great SEO website produces content multiple times in a week. Producing high-quality, informative content that can be distributed through several channels (social media, other blogs, etc..) has become essential in boosting your search ranking on the popular search engines.
If you're thinking about hiring an SEO agency, the earlier the better. A great time to hire is when you're considering a site redesign, or planning to launch a new site. That way, you and your SEO agency can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO agency can also help improve an existing site.
BE COMMITTED TO IMPLEMENTING THE RECOMMENDED CHANGES.
Making the changes recommended by an SEO agency takes time and effort; if you aren't going to take the time to make these changes, it's not worthwhile hiring a professional.
Some useful questions to ask an SEO agency include:
See if the SEO agency is interested in you and your business. If they're not interested, find someone who is. Your SEO agency should ask questions such as:
Ask past clients if they felt that this SEO agency provided useful service, was easy to work with, and produced positive results.Ask for a technical and search audit for your site to learn what they think needs to be done, why, and what the expected outcome should be. You'll probably have to pay for this. You will probably have to give them read-only access to your site on Search Console. (At this stage, don't grant them write access.) Your prospective SEO should be able to give you realistic estimates of improvement, and an estimate of the work involved. If they guarantee you that their changes will give you first place in search results, find someone else.